Phototgraphy

I have a design/photography background, so to direct a shoot and in many cases be on a shot as the photographer comes naturally. My photography skills give me an advantage when handling images in design.

TED BAKER

T for Tall online and in store campaign / shoot with Mark Foster, English olympic swimmer.

For this campaign I wanted relaxed, 'behind the scenes' style shots to show customers how easy it was to shop for their height at Ted Baker. This approach suited Mark and the photos, at first only intended for the Ted social media, were used across the website and for point of sale materials.  

Raising The Handlebars cycle wear editorial online and social media campaign. I shot the photos and film.

For this campaign I chose to shoot the clothes on a real person, an architect working on the Kings Cross area as well as a fashion model. The architect's profession had a synergy with the line of cycle wear which was functional and made with attention to detail. His shots added interest to the campaign and spoke to customers. 

STUDIO 104

In quite an intensive 4 day shoot, I shot 80 luxury uniform outfits as flat lay and on model. Due to the time constraints, I set up complex lighting so I could take detailed shots from all angles without needing the model to change position.

Emma Lacey Ceramics

Editorial product shoot